Branding and Identity for a proposed Independent Fashion House. Akin simply translates to ‘Mine’, with the name being born from the idea of the products being extremley desirable.
Project designed by madebyalphabet
Mute, Bold & Tactile
The core colour palette is muted in order to let the garments shine.
Generous usage of white space and a core black and white palette allow for the full focus to be on the product.